Product selection process in the arena.
FILL OUT CRITERIA
Fill out all the different criteria – so that you can hone in on the winning products.
WRITE PRODUCT #
Write down a product number – this is like a temporary unique code so you can refer to it later when you want to check what products you have been researching
What is the “basic name” of this product – don’t get fancy yet!
Here are common items to look for in the selection process
What category – and how hard is this category
Is this something you can build a long term asset around?
Is it heavy or light?– for shipping costs
Will this sell year round?
What is the price most of the competitors are selling it for?
Is there a full product line to sell it under or a 1 product class?
How much can you put in your pocket?
How much is this selling in the current marketplace
NUmber of Reviews
Average number of reviews in the market
What is the best seller rank?
Top 3 keywords that are money
Research & Opportunities: write down ideas and let it flow
What is the big takeaway?
KEEP OR KILL?
Put this on the short list or cut it?
How does that sound?
Using a product research journal is a great way to ensure that each day you are writing, finding out when is the best time to, and have a bit of fun too! See how many ideas you can crank out in one sitting and enjoy the results of more creative output.